In this module we'll focus on Growth Mechanics—the essential processes and factors that drive business expansion. Growth Mechanics involve understanding how elements such as market trends, customer needs, competitive dynamics, and internal capabilities intersect to create opportunities for growth.
We’ll examine how to identify and leverage key growth drivers, including market segmentation, demand forecasting, and competitive positioning. You'll learn how to evaluate these factors to develop strategies that capitalise on emerging trends and customer preferences, while also navigating competitive pressures.
By mastering Growth Mechanics, you'll be better equipped to make informed decisions that support sustainable expansion and optimise your market position.