Creating Your Why

Welcome to our module on Creating Your Why. In this module, we’ll  explore the concept of creating "Your Why" and its importance.

You’ll learn the importance of creating a compelling "Why" statement that sits at the core of your business, that goes beyond just making a profit, and that helps dictate how you make decisions and do business.

We'll explore a process that can be used to identify and craft a  meaningful "Why" statement. By the end of this session, you'll be able to craft a why statement that is aligned to your business and your values.