Welcome to our module on Candidate Flipping. Candidate flipping—turning candidates into clients and vice versa—is a powerful yet underutilised strategy in recruitment. Many consultants overlook these opportunities due to a lack of confidence or structure.
In this module, we’ll explore how flipping can boost business development, why senior candidates are prime targets, and how to integrate flip conversations naturally into daily calls. You’ll also learn how to log and track these opportunities in your CRM, ensuring long-term success.
By embedding flipping into your agency’s approach, you’ll unlock new business opportunities, strengthen relationships, and gain a competitive edge.
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